TITAN Property Gold Winner

2023

Showroom

Entrant Company

SHANGHAI BRANDER BRAND DESIGN CO., LTD

Category

Interior Design - Commercial

Client's Name

Belina Zhang

Country / Region

China

This design relates to a range of YATO’s hand and power tools. Depending on the types of tools, the showroom is divided into building, gardening, auto repair and other zones. The exterior walls of the showroom tell about the milestones and brand culture of the company, The main color of the interior space is red and black, a classical color of the brand, the upper part of the walls is mottled, exposed red bricks and raw rough concrete with red and black painted stand racks, highlight a powerful tool use from time to time and convey the brand culture and spiritual essence to visitors without their notice. In the main zone of tools, the scenes of using tools are simulated and set up in a way fit to the nature of the showroom, so that visitors would feel as if they were placed in real scenes. In the center of the showroom, a square zone is partitioned by racks where hollowed out cylindrical display racks are placed. It also offers a lounge area for resting and business negotiation, allowing customers to view and see the exhibits at any time and any place when they take rest.

Credits

Interior Designer
Belina Zhang
2023
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