Shanghai Huafa Parkland Sales Center

Huafa Parkland, Shanghai Sales Center/CHY Art&Design

The marketing center draws inspiration from the rich heritage of Shanghai, blending history, nature, and culture into a luxurious and modern design. This homage to the era results in a lifestyle expression unique to this city.

Flowing Light: Leveraging architectural features, the design imparts a sense of sequence, offering an elegant spatial experience. Inspired by the "Oriental Pearl," the multidimensional interpretation of "Modern Maritime Style" progresses from shallow to deep. The entrance hall, minimalist yet warm, allows free imagination within a perceivable spatial context. The space reflects a pure and transparent quality, engaging in a genuine dialogue with sunlight. Ingenious scenery integration, blending light through grilles with floral arrangements, creates a harmonious tableau of humanity and nature. Light and shadow art merges with marble, presenting a dynamic aesthetic ecology. Luxurious style, warm presentation, and sophisticated texture characterize the space.

Light Up: Lights are arranged orderly, casting a warm glow that interweaves like a constellation, extracting the most beautiful traces in space. The blend of contemporary culture and refined hotel design elements emphasizes balance, harmony, and contrast. Metal and leather collide, reproducing old Shanghai's charm, creating a homey atmosphere, triggering memories, and establishing the overall tone. The bar area, featuring a large antique bronze background, adopts gentle coffee and deep brown accents, presenting a modern and sophisticated texture. The space, infused with the aesthetic connotation of modern maritime culture, combines baking appliances and retro elements with a bright yellow hue and coffee bean aroma. Modernity, individuality, and the new appearance of the city are interpreted.

Nightfall: Representing the ultimate ideal of interconnected architecture, this space embodies a lifestyle where everything is interconnected. Grounded in the modern era, innovation seeks the harmonious integration of urban humanities and contemporary living. Above nightfall, weaving through branches, vibrant and influential, seamlessly blending into the urban core. This fusion of art and living interprets the aesthetic temperament of modernity.